Fioravante (John Turturro, also writer and director) finds himself out of work when his friend and employer Murray (Woody Allen) shuts his struggling bookshop. Murray suggests he turn over a new page and start turning tricks instead, exchanging hard covers for hard-ons, etc etc.
Luckily Fioravante’s first dame on the job is Sharon Stone, followed by Sofia Vergara and Vanessa Paradis, so his reskilling goes pretty smoothly. If women like that are having to pay for it in New York, Sex in the City has a lot to answer for.
He falls for one of his clients, obviously, and while the film does not then progress in the obvious way, neither does it quite satisfy. We don’t really ‘get’ Fioravante, and believability is a bit strained. If you can tolerate Woody Allen, though, it’s all good-natured and very amusing. 7/10
Released May 1, 2014.